Search Engine Marketing
When a consumer in your local area uses a search engine to find a product or service that you sell, you want your ad to be seen, right?
Our automated software solution makes it easy for small businesses to benefit from the extended reach and targeting that search engines provide. In July 2006, comScore recorded 849 million commerce driven searches for local businesses on the web. Clearly, there is no better time for small businesses to be advertising online.
We offer this product in two forms:
Guaranteed Clicks
For a fixed monthly cost, we will guarantee that your ad will run with enough frequency to drive your desired number of new customers to your website. This product is sold in a variety of packages designed to fit any budget. We handle the advertising creation, keyword selection, targeting, and placements across our network of search engines, and campaign optimization.
Budget-based Clicks
You set the budget and we deliver the leads to your website. This budget-based product is the best option for experienced advertisers with larger or more complex campaign requirements. It’s perfect for local or national campaigns. We handle the advertising creation, keyword selection, targeting, and placements across our network of search engines, and campaign optimization.
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Display Advertising
Online banners are a very viable type of branding and customer acquisition, and WebVisible uniquely manages banner campaigns for small businesses. Whether the goal is to maximize impressions to relevant potential customers, collect click-throughs to a website, landing page or lead form, or re-targeting potential customers who have already searched for the business online, WebVisible can create, distribute, manage and optimize targeted display advertising campaigns for any budget, utilizing Internet Advertising Bureau standard ad units and myriad display ad networks.
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Internet Yellow Pages
Local businesses can access commerce-driven consumers in online yellow pages directories, and there are many directories available. Our technology manages the creation, provisioning, placement, management and reporting of IYP paid advertisements, giving a small business a single place to access most of the top Internet Yellow Pages sites. With some of the highest value consumer traffic on the Internet, premium IYP placements should be a cornerstone of any small business Internet strategy.
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Directories & Submissions
Internet Yellow Page (IYP) sites offer both free listings and premium locations. Organizing a consistent set of information about a small business and submitting it to the various online directories from Yahoo! Local to Superpages.com to CitySearch provides access to consumers searching these directories and representing your business with accurate and enhanced content, such as hours of operation, key products or services, company overview, payment methods accepted and a website and additional contact information. WebVisible can assist in the collection, submission and reporting of listings on a wide array of directories.
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Call solutions
Landing pages feature a call tracking number. Using a call tracking number allows your client to capture valuable information on the lead such as time of day that the call occurred, duration of the call, and the caller’s phone number.
Advertisers have a choice of local and toll-free phone numbers which are routed directly to the advertiser’s business phone of choice.
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Landing page creation
A landing page is a single page website that acts as an “information destination” for an advertiser’s business on the web. Some advertisers may use a landing page instead of a website, while others may choose to use a landing page as a secondary component to their online advertising campaign, driving additional traffic to their website.
Each landing page will feature your business name, address, phone number, and a link to your website (if you have one).
An interactive Google map is added to help customers find your client’s business location. Each interactive map includes the advertiser’s address, a driving directions tool, and links to the advertiser’s website.
The landing page features your business logo, plus a space for additional artwork which may include a photo, coupon or call-to-action mark.
We use text that best describes your client’s business by featuring your client’s solutions and services plus additional information that consumers would want to know about the business.
Landing pages can feature a call tracking number. Using a call tracking number allows you to capture valuable information on the lead such as time of day that the call occurred, duration of the call, and the caller’s phone number.
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