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Search Engine Land reports that Twitter is getting more serious about search and has hired a former Yahoo! guru. Small business owners – have you checked out Twitter? It’s not just for big business or brand names.
There are many examples of local business owners using it for targeted online advertising. (It’s worth a look… just [...]

I saw the yellow pages delivery outside our building a while back and it got me thinking… when was the last time I used one?
Small business owners: Pop quiz – when was the last time you used the print yellow pages as a consumer? Research shows that the Internet is the first choice of people [...]

If you didn’t believe me that SEM can be a more valuable endeavor for small business marketing online than SEO, there is new data that shows visitors arriving on a site via search engine PPC advertising are more likely to purchase.
According to according to a new study by Engine Ready based on traffic to e-retail [...]

A lot of things can go right when launching a new small business Internet marketing campaign. And some can go wrong. Here are two simple, but easily overlooked, mistakes that when avoided can help your local online advertising campaign take off.
In a nutshell: Your site content should reflect your business, and your ads should reflect [...]

As a small business owner trying to balance your options for marketing on the Internet with your time (and budget), eventually you’ll ponder the question of whether you should dive into the task of optimizing your Web site for better placement on the search engines.

Search engine optimization (SEO) can be valuable, but can take considerable [...]